Visual Literacy and Design

 

Introduction (top)
The focus of this module is to extend issues of web usability to more advanced issues of design including the "visual logic" of bringing together text and images and the theories of using color on the web. Anne Wysocki has recently argued that it is a common and overly simplistic to regard visuals as merely supporting "the words or content or message or information" of a text. Instead, she suggests the multimedia capabilities of the Internet make the visual aspects of texts "idea and assertion, doing the work of content and information." She says that exanded and modified conceptual categories are needed for talking about visual aspects of texts. And in regard to color, Lynda Weinman explains that "Making color look good is less about which color you pick and more about other issues such as intensity, contrast, and saturation."

Color Theory (top)

Online Resources (top)

Related Sites (top)